HPE Partner Program Strengthens Position in Hybrid IT, Data and Analytics, and Edge Computing
Hewlett Packard Enterprise (HPE) has updated its Partner Ready program, introducing new channel competencies, services and other resources to better support key market spaces, including hybrid and edge solutions.
Introduced in September, Partner Ready Competencies, a framework of refined expertise around clusters of select HPE solutions, now include Rapid Provisioning, Enterprise Private and Hybrid Cloud and Private Cloud Express; Data Management and Analytics with SAP HANA; and Mobile First Campus.
These competencies are designed to help partners of all sizes transform their business to a solutions led model. To support partners in the sales and support of these competencies, HPE will offer an expanded set of partner enablement assets, including reference architectures, solution guides, customer presentations, and quick reference cards.
The company has also introduced the HPE Partner Ready Digital Marketing Program, providing a suite of channel marketing offerings including tools, content, campaigns, and education that enable partners to increase their digital marketing proficiency, better connect with customers, and increase their pipeline.
“The latest updates to our industry-leading Partner Ready program and the new digital marketing program reflect our continued commitment to deliver the solutions that speak to the needs of our partners and set them up for success,” said Denzil Samuels, senior vice president of worldwide indirect sales at HPE.
Enhanced channel enablement is arguably the key component to any channel program that is designed for success over the long haul.
Salesforce Announces New Fund to Accelerate Growth of Cloud Consulting
Salesforce, the San Francisco-based CRM company, has announced a new $50 million fund from Salesforce Ventures, the company’s corporate investment group to build channel capabilities in the cloud space. The new “SI Trailblazer Fund” is intended to provide the next generation of cloud consulting companies with the capital required to build and scale their Salesforce services capabilities.
New SI Trailblazer Fund investments include an online community, midmarket/public sector-focused professional services, and quote-to-cash advisory and implementation services.
“Consulting firms play a pivotal role in the Salesforce ecosystem, implementing Salesforce solutions that meet the needs of customers of all sizes, industries and geographies,” said John Somorjai, EVP of Corporate Development and Salesforce Ventures. “This new fund will foster the next-generation of SIs and supercharge the growth of the Salesforce ecosystem.”
Launching in parallel with the SI Trailblazer Fund, the new SI Trailblazer Alliance Initiative will provide SI Trailblazer portfolio companies with access to a wide-range of concierge resources, training and tools including accelerated onboarding, marketing and sales mentorship, and assistance with implementation.
Salesforce is clearly investing in its channel partners in order to make them increasingly competitive and better able to evolve with the industry.
Key Information Systems Launches Object Storage as a Service
Key Information Systems, Inc. (KeyInfo), an Agoura Hills, Calif.-based cloud and infrastructure solutions provider, has unveiled its new Object Storage as a Service (STaaS) offering. Partnering with Switch, KeyInfo’s STaaS capabilities are designed to give customers of Switch’s SUPERNAP and other data centers efficient object storage at a flat rate, decreasing infrastructure costs as compared to most public cloud subscriptions.
“Our clients manage hundreds of terabytes of data, but usually only a fraction of that is active. Why should they pay multiple times for redundancy, accessibility and performance when object storage technology allows them to efficiently manage their needs for hot and cold data?” said Clayton Weise, director of cloud services for Key Information Systems. “With KeyInfo’s model, we’re automatically giving clients multi-region replication and encryption at no additional cost, helping them save money and consume fewer resources while retaining compliance.”
Replicated across Switch’s Reno, Las Vegas and Grand Rapids locations, the KeyInfo STaaS offering also uses Panzura file storage technology as means of ensuring high performance and availability for enterprise clients.
The new STaaS technology is expected to strengthen the resiliency of redundancy with secure encryption without the extra costs associated with secondary infrastructures.