6 Steps to Cultivating Marketing-Savvy Channels
The indirect sales channel has long been a key player in the technology industry because of its ability to integrate products, often from multiple vendors, into solutions that meet the business needs of the customers.
As a general rule, their skill sets include the technical abilities necessary to plan, design, install and support the products, as well as the sales acumen needed to convey the business benefits and process the transaction. But another key step in the process involves an area where many channel partners tend to have the most difficulty:
This whitepaper discusses the “6 Steps to Cultivating Marketing-Savvy Channels.” Please fill in the contact information to the right to receive your free download.
Please Complete the Following for your Download
Learn more about how Channel Impact® can help you drive incremental sales, at high profit, through best-in-class partnering.