This Partner Marketing team wanted to deliver a high-impact partner roadshow in cooperation with their alliance partners, across 15 cities in three countries.
THE CHALLENGE
THE SOLUTION
We managed the roadshow end-to-end by:
- Securing venues and negotiating contracts
- Managing all billing
- Crafting communications and driving enrollment via marketing automation
- Monitoring registration rates
- Managing all onsite logistics
- Providing pre- and post-event reporting
THE RESULT
By managing the event logistics, we freed up the client to focus on delivering a high-impact experience for partners.
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