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Partner Segmentation

Deciding which Partners to Invest In

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The Challenge

Our technology client needed guidance on which partners would be best to invest in.   

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The Solution

Channel Impact performed a partner segmentation exercise, using data analysis to create a roadmap of partners, based on historical performance and bookings.

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The Result

Our client now has a clear investment plan for each partner segment; from coverage models and best practices to ROI. They're better able to identify which partners are projected to grow faster than the market.

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CONTACT US

Learn more about how Channel Impact® can help you drive incremental sales, at high profit, through best-in-class partnering.

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EAST BAY OFFICE
1030 Country Club Drive, Suite B
Moraga, CA 94556
Phone: 925-948-8110

SILICON VALLEY OFFICE
19925 Stevens Creek Blvd, Suite 100
Cupertino, CA 95014
Phone: 408-973-7847

CANADIAN OFFICE
2633-21 Street SW
Calgary, Albert T2T 5A9

info@channel-impact.com

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