Digital transformation has never been more relevant than it is today with the COVID-19 pandemic occurring alongside most IT channels transitioning to some form of a subscription model. Kristine Stewart, Vice President, Client Success & Marketing at Channel Impact, joins ChannelEdge to discuss a nine-step process she co-developed with Robert Saxe of nVision for achieving channel success in an X as a Service (XaaS) economy.
Kristine shares her nine-step business model framework for transitioning to XaaS and discusses with ChannelEdge host, Steven Kellam, the nuances of each step. Listen in as Kristine and Steven discuss getting the right mechanisms, incentives, and analytics in place to successfully transform a channel organization to XaaS. Learn about vendor and partner roles and responsibilities in achieving channel success through the transformation.
Listen to the conversation:
Learn more about how Channel Impact® can help you drive incremental sales, at high profit, through best-in-class partnering.