8×8, Inc., a San Jose-based SaaS provider of voice, video, chat, contact center, and enterprise-class API solutions, announced that its technology platform and Elev8 Partner Program have been expanded to include Value-Added Resellers.
“8×8 is a channel-first company and we have seen tremendous acceleration this year, with channel bookings growing 80 percent or more in each of the past three quarters,” said John DeLozier, SVP and Global Channel Chief at 8×8. “Now is the right time to add VARs to our partner program. They bring critical customer relationships and expertise where together we can ensure that organizations of all sizes can benefit from the award-winning cloud communication solutions in the 8×8 portfolio,” “We’ve invested meaningfully in enabling VARs on our Elev8 Partner Program and can now support all of our channel partners as they convert customers from legacy, on-premises systems to modern cloud solutions.”
The Elev8 partner program features tiered levels of dedicated funds for lead generation and conversion, as well as a variety of marketing campaigns. The program also includes account planning, product demos and custom co-branded prospect events.
In addition to its platform supporting voice, video, chat, contact center and enterprise-class API solutions, the offering also includes real-time business analytics to provide insights across all interactions and channels.
After growing the referral partner program this year to more than 1,000 active channel agents, and investing further in enablement and technology integration, 8×8 is now making its platform available for the global VAR community.