HPE Rolls Out Unified Partner Program

HPE announced it is unifying the HPE and Juniper Networks partner programs under HPE Partner Ready Vantage, creating a single, global partner program to support its networking, cloud, and AI offerings. The structure, which is scheduled to become active on November 1st, features one set of partner membership tiers, one group of competencies, and one compensation structure spanning the company’s build, sell and service tracks, including new partner services opportunities.

“Partners want a simpler way to engage and a bigger opportunity to grow,” said Simon Ewington, senior vice president, Worldwide Channel and Partner Ecosystem at HPE. “With a unified program across HPE and Juniper, aligned incentives, and expanded partner-led offers, we are making it easier for partners to win more business across networking, cloud, and AI.”

HPE is extending the channel-only model to include Private Cloud PC3000, SimpliVity PC1000, and Zerto Software. HPE is also introducing VM Essentials for partner IT so partners can run the software in their own IT environments. For the 600 partners who gain the Private Cloud with Virtualization competency by year end, HPE will provide VM Essentials software licenses free of charge for three years with partners paying only support costs.

A new platform migration program for virtualization enables partners to help customers reduce financial risk and avoid double-paying during migrations. New VM Essentials customers can receive up to one free year of licenses for VM Essentials, a year of HPE Zerto for $1 to support non-disruptive migration to HPE virtual machines, and 0% interest on software through HPE Financial Services (HPEFS).

HPE is also helping cloud service providers build, operate, and monetize differentiated private cloud services with HPE CloudOps Software with capabilities such as multi-tenancy, self-service, SDN, policy-based governance, and cost management. In addition, the company is also consolidating the HPE Technology Partner Program within an expanded Technology Validation Center and aligning more closely with HPE’s Unleash AI ISV partner program.

New business opportunity incentives, competency-based rewards, and partner branded services have also been added, as well as simplified financing.

In collaboration with NVIDIA and the Digital Realty Innovation Lab (DRIL), HPE is extending its partner-led approach with a Smart City / Smart Campus proof-of-concept center that gives customers and partners a practical environment to evaluate and optimize solutions before moving into production.

Channel Impact^®
The unified program is intended to anchor a broader effort to bring together one portfolio, one program, and one experience across HPE.