Kaseya Rolls Out MSP Insights Portal

Published On: January 2, 2018Categories: Buzz, Uncategorized

Kaseya, a well-known provider of IT management solutions for MSPs and mid-market enterprises has launched “MSP Insights.” Built on proprietary technical and business data, the online portal allows MSPs to benchmark their business metrics against other MSPs in their region, analyze new and emerging MSP service offerings, evaluate bundling and pricing strategies, and review detailed technical trends.

“Competitive analysis, though extremely important, can be costly and time-intensive,” said Mike Puglia, chief product officer at Kaseya. “MSPs can now benchmark their business services and strategies against the wider MSP community. What’s more, Kaseya has done the analysis so our customers can easily access the critical information they need and focus on what is most important, running and expanding their own business.”

The US managed services market is estimated to grow to $242.45B by 2021, according to some estimates.

Channel Impact®
Although cost-savings were once the primary driver for MSP services, the new world of managed services is far more focused on the deployment of new, previously unused technologies. Service providers who can deliver a wider portfolio clearly have the upper hand. In fact, the company points to its 2017 MSP Global Pricing Survey supporting this contention. Identified areas of differentiation include backup and recovery, security, and network and infrastructure monitoring services. Resources such as this one can be instrumental in helping MSPs to gain entry to new technology areas.





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