Mitel Introduces Amplify and Velocity Partner Programs

Mitel has rolled out two new cloud-centric partner programs which are jointly intended to help align cloud opportunities with preferred business models.

“As businesses begin to come out of pandemic mode and turn their attention toward growth, demand for cloud communications has exploded and with it, created a huge opportunity for partners to support customers in new ways as they transition to the cloud or look to optimize the power of an existing cloud solution,” said Lana King, channel program vice president at Mitel. “But while we’re seeing the opportunities expand and evolve, the market has not kept up in terms of offering dedicated cloud programs that support the different skills and range of the channel community. We created Mitel’s Amplify and Velocity programs to close that gap and enable each partner to deliver cloud solutions in a way that best fits their business model.”

Designed specifically for the agent community, Mitel’s Amplify program offers free sales and technical enablement certifications, a dedicated account manager, deal registration, and specialized support for sales, marketing and technical.

Mitel’s Velocity program expands the resource, reward and recognition benefits for partners who seek to play a deeper role in cloud service delivery and customer engagement. As a specialized track within Mitel’s partner program, certified Velocity Partners receive dedicated business planning, executive support, and additional recognition. Velocity is currently available for Partner Managed partners with plans to extend program coverage to include additional partner delivered models for MiCloud Connect and Mitel’s private cloud offering, MiCloud Flex.

Channel Impact^®
Both programs are intended to offer maximum flexibility for partners as demand for UCaaS accelerates.