Monday Morning Impact – June 29

Published On: June 29, 2015Categories: Buzz, Uncategorized

By Ken Presti, Senior Consultant, Channel Impact

Proofpoint Names Industry Veterans in Two Marketing Leadership Roles

SUNNYVALE, Calif., – June 18, 2015 – Proofpoint, Inc., a Sunnyvale, Calif.-based
security and compliance company, announced the appointment of Luanne Tierney to the position of senior vice president of Marketing and Ryan Kalember to the position of senior vice president of Product Marketing.

Tierney comes to Proofpoint from Fortinet where she was responsible for corporate marketing strategy as well as spearheading key branding and social/digital marketing initiatives. Prior to Fortinet, Tierney was vice president of global partner marketing at Juniper Networks. Previous roles include leadership positions at Cisco and 3Com.

Kalember most recently served as chief marketing officer at WatchDox. He previously played a key role in HP’s portfolio of security products, served as director of product marketing at ArcSight, and also held a variety of leadership marketing positions at VeriSign, including EMEA regional manager and senior product manager.

Both new executives will report directly to Proofpoint CEO, Gary Steele.

Channel Impact
Bringing two seasoned veterans into the fold is always a good thing. Look for Tierney to bring her well known creativity to the task, and for Kalember to strengthen the company’s position in EMEA and elsewhere.

Asigra and Avnet to Deliver Converged Data Protection for MSPs

TORONTO – June 16, 2015 – Asigra Inc., a Toronto-based vendor specializing in cloud backup and recovery has rolled out the Asigra Converged Data Protection Appliance for Managed Service Providers (MSPs). Developed to enable managed service providers/cloud service providers to enter the cloud backup market with cloud backup/DR services through integrated appliances. Avnet will be packaging and shipping Asigra Appliances on behalf of the company and providing hardware-related support.

The new family of appliances is built for service delivery to provide end-to-end data protection for SMB and enterprise environments. The multi-tenant agentless solution is available for Windows, Linux, Mac, Android and iOS environments and includes a cloud license server for easy provisioning of licenses, billing module to support multiple currencies, LAN storage discovery tool and Web-based management console for single pane of glass management. The product features full integration of Asigra Cloud Backup and automatic configuration supported by a plug-and-play offering.

Pricing starts at less than $5,000 USD with 1TB Free Forever of Asigra Cloud Backup software. General availability is scheduled for August.

Channel Impact
The company comes to the table with a product designed for a clear market need that is also backed by a prominent distribution partner.

AccelOps Launches New Security Channel Program

AccelOps has rolled out a new partner program that allows resellers, system integrators and managed security service providers (MSSPs) to deliver AccelOps security intelligence management platform for cloud, virtualized and legacy infrastructures as a service.

Features of the new partner program include higher discount levels at higher sales volumes, deal registration and a free 25-device internal-use license for partners with active registered deals.

“The modern data center customer requires a fully integrated approach to capture, correlate and manage the myriad of data within complex network environments,” said Dan Maloney, VP of marketing and business development at AccelOps. “We are excited to extend this program to provide our partners with a competitive solution that enables new revenue streams and service offerings, while enabling the mitigation, operation and management of client networks from a single console.”

Channel Impact
Building new channel programs is a complex endeavor for companies large and small. The ability to register deals is clearly important, as is the free internal use license that is attached to registered deals. As time goes on, the company might consider a partner tiering structure based on skills and added value, as well as the sales volumes that are already in place.


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