Aryaka, a San Mateo, California-based SASE and SD-WAN company, has announced the launch of “Throttle,” an elite seller program within the Aryaka Accelerate Global Partner program. Participation is by nomination and is only open to five top partners at each of Aryaka’s technology services distributors (TSDs).
The initiative provides marketing, customer service and business development resources, including strategic account mapping and intelligence, and in-market and customer-facing sales and engineering tools; marketing audits and consultation, market development funding; lead generation; and various sales incentives.
“We designed the Aryaka Accelerate Global Partner Program to redefine and simplify our channel partnerships with easy-to-sell solutions and a frictionless sales process,” said Craig Patterson, Aryaka’s Channel Chief and Senior Vice President of Global Channels. “Throttle takes our global partner program to a new level by targeting marketing, sales, and support resources to a small group of hand-picked, high-fit partners. By investing in partnerships with top performers, we expect to accelerate our mutual success.”
Throttle partners are required to actively advocate for Aryaka solutions, complete extensive training-and-certification, and meet monthly qualified opportunity goals and quarterly sales targets.
The invitation-only partner program is designed to deliver exceptional business development, marketing support, qualified leads, and other incentives in exchange for partner loyalty and proactive sales.