TD Synnex Launches Program to Accelerate Partner AI Opportunities via IBM watsonx

TD Synnex has launched its new IBM watsonx Gold 100 program, which aims to recruit 100 partners and equip them to achieve IBM’S Gold-tier partner status, enabling them to leverage IBM watsonx opportunities through a combination of IBM technology and the distributor’s value-add capabilities.

“When it comes to investment in AI, it can be difficult for partners to know where to start so we aim to provide not just solutions, but guidance, training and enablement to help them navigate the AI revolution successfully,” said Sergio Farache, Executive Vice President, Strategy and Global Technology Business at TD Synnex. “This comprehensive program is one example of how our Destination AI program can help partners harness the massive opportunity for growth available through AI, including the opportunities made possible by the IBM watsonx platform,”

The program includes training and enablement; business planning and sales acceleration initiatives; marketing and demand generation assets; and access to expert services and pre-sales support.

As part of this collaboration, TD Synnex intends to establish IBM watsonx Centers of Excellence in four locations in North America and Europe in 2024, where partners will be able to experience POC watsonx solutions and get personalized enablement support.

The IBM watsonx platform includes three core components designed to help businesses scale and accelerate the impact of AI with their trusted data. The three core components of the platform (watsonx.ai, watsonx.data and watsonx.governance) help businesses to customize their AI solution based on their needs. IBM watsonx also includes multiple AI assistants that help to automate workflows and implement AI across several business and technical functions.

Channel Impact^®
Many partners are not fully capitalizing on AI-related growth and development potential in 2024 because of the inability to identify immediate opportunities relevant to their business profile. This initiative is designed to help mitigate those challenges.