Vonage has formally rolled out its Nexmo Connect Partner Program, designed to help partners find new opportunities and develop sales strategies for enterprises that require uniquely customized solutions.
Program features include a community of partners and subject matter experts for collaboration on solution development, a co-marketing rewards component to help drive joint pipeline, and a customer-facing partner database.
“No single business can do everything for all customers, which is where a Partner ecosystem comes in,” said Mark Summerson, Global Partner Program Director for Nexmo. “Through this program, Nexmo partners have access to our comprehensive programmable communications platform, which includes core communication APIs across voice, SMS, IP messaging and video.”
According to Vonage, more than 100 partners have already joined the program, including Microsoft, Facebook, MuleSoft, Built.io, Tray.io, Converse.ai, and Aspect Software.
The underpinning of the new program appears to be the establishment of a collaborative environment intended to enable partners to leverage one another’s expertise to fast-track innovations and accelerate deployment for large customers. This should give all parties a strengthened position in the CPaaS market.