Tech Data has signed a distribution agreement with Advantech, a Taiwan-based company specializing in embedded and automation products and solutions for IoT. The deal equips resellers in the U.S. and Canada with solutions preconfigured for Microsoft Azure and related Microsoft services such as Power BI that address a variety of applications across multiple industries.
“Advantech’s portfolio provides a broad variety of IoT products and solutions across today’s strongest verticals including industrial and retail,” said Michelle Curtis, director, IoT Solutions, North America, at Tech Data.
Preconfigured solutions include Advantech Edge Intelligence Servers, which offer a simple industrial solution for channel partners to build up edge-to-cloud applications with integrated hardware, plus software that is preconfigured for Azure.
“The full Advantech portfolio, with horizontally applicable IoT solutions, will contribute toward Tech Data’s advocacy of digital transformation and third platform initiatives—furthering growth in new and emerging markets,” said Jay Liston, channel sales director at Advantech.
Engagement with a large distributor such as Tech Data is likely to help partners drive Azure consumption and make significant inroads in the IoT space.