Monday Morning Impact – February 11

AttackIQ Announces Global Channel Program

AttackIQ has formally launched its new Accelerate Channel Program. The San Diego-based company provides an open platform leveraging the Mitre Att&ck framework, a curated knowledge base and model for cyber adversary behavior used for planning security improvements and verifying defenses.

Targeting MSPs, MSSPs, SIs, VARs, and security consultants, the new program offers a consistent global structure with model-segmented discounts, deal registration, MDF/marketing support, training/certification, lead sharing, joint selling, tech support, and participation in the Global Partner Advisory Council.

“One of the key security challenges companies face today is ensuring the multiple security controls they employ operate as intended, are not duplicative and work in harmony with one another to provide the best possible protection and return on investment,” said Dan Sibille, the company’s vice president of global alliances and channels. “Our channel partners understand the AttackIQ platform is designed specifically to solve those challenges and serve as our best advocate in accurately and expertly relaying this value to potential customers.”

“Countless security solutions are available in today’s market and businesses are increasingly looking to trusted channel partners and advisors for recommendations on the solutions that will best protect their enterprise environments,” said Carl Wright, chief commercial officer of AttackIQ. “Dan has developed several five-star channel programs and is the best person to lead the launch of our game-changing Accelerate Channel Program.”

Channel Impact^®
The company has developed a value-based program with a comprehensive set of benefits and resources.

Pulse Secure Launches Access Now Partner Program for Access Security

Pulse Secure has announced the global launch of its new “Access Now Partner Program,” structured with a three-tier framework. The San Jose-based company offers secure access solutions for both enterprises and service providers, including Virtual Private Network, Enterprise Mobile Management, Network Access Control, Web Application Firewall, and virtual Application Delivery Controller solutions.

The company will recognize three program tiers: Authorized, Preferred and Elite. Each level represents the partner’s proficiency, expertise, and sales growth. Rewards and incentives will scale upward based on partner investment.

Program features include online and onsite certification and training; discounted demo equipment; enhanced deal registration; joint marketing funds and sales promotions, an enhanced lead registration process; and dedicated account management and support teams. The managed services business model is also supported. The MS packaging includes virtual appliance form factors for VMware, KVM and Hyper-V, and supports deployment in hosted cloud environments such as Microsoft Azure and Amazon AWS.

“We designed the Access Now program to enable our channel partners to make the investments in training and effort we need to jointly succeed in bringing this unique platform to our mutual customers,” said Aaron Moroson, the company’s director of global channels.

Authorized distributors include Ingram Micro, Securematics, and Westcon.

Channel Impact^®
The new program is intended to provide partners with increased incentives to invest and develop their cybersecurity business practice. The main areas strengthened through this announcement appear to be deal registration, rebates, and MDF.

DFLabs Offers Incentive Program for Security Orchestration and Automation

DFLabs, a security orchestration, automation and response vendor with headquarters in Boston and Milan, has rolled out a Community Development Incentive Program, which provides incentives to developers for designing security solutions on the company’s platform. Compensation is based on three criteria: complexity, quality and market demand.

A single submission to the CDI Program that receives a high score in all three categories will earn up to $100. Each integration file is considered a separate submission. Therefore, an integration with four actions could earn up to $500 based on containing one integration definition file and four action definition files.

“We firmly believe that a shared approach to security integrations and knowledge transfer will enable organizations to implement increasingly more automated incident response workflows to limit the impact of threats,” said Dario Forte, CEO of DFLabs. “That’s why we created the DFLabs CDI Program and are committed to making DFLabs IncMan the most open SOAR architecture in the industry.”

DFLabs runbooks use hundreds of automated actions to provide workflows and execute a variety of data enrichment, notification, containment and custom actions intended to help responders assess, investigate and hunt for threats. The solution also facilitates knowledge transfer between incident response (IR) and SOC teams.

DFLabs also announced 100% growth in new bookings in 2018, adding new customers in North America, Europe, the Middle East and Africa.

Channel Impact^®
The program extends the company’s recent initiatives to foster an open approach to security orchestration, including an open Integration framework for linking third party security tools and actions.