Monday Morning Impact – October 20

Published On: October 19, 2025Categories: Buzz

IDC: Enterprise WLAN Market Posts Solid Growth

Building on the market’s growth momentum from the previous quarter, the enterprise worldwide wireless local area network (WLAN) market grew 13.2% year-over-year during Q25, reaching $2.6 billion, according to IDC.

The recent IDC Tracker report identifies the primary driver as the adoption of new Wi-Fi standards. Wi-Fi 6E and Wi-Fi 7 enable up to a 3X increase in available bandwidth for Wi-Fi in the 6 GHz band, in certain geographies. Wi-Fi 7 made up 21.2% of market revenues in the dependent access point segment in 2Q25, compared to making up 11.8% of the segment’s revenues a quarter earlier. Meanwhile, Wi-Fi 6E made up 26.8% of the dependent AP segment’s revenue, with Wi-Fi 6 making up the balance.

From a geographical perspective, in the Americas, the enterprise WLAN market increased 17.0% year-over-year (YoY) in 2Q25, driven by growth of 18.4% in the United States. In the Europe, Middle East & Africa region, the market grew 14.7% YoY, while in the Asia Pacific region, revenues grew 4.6% YoY, as market revenues in the People’s Republic of China declined 6.6% YoY.

“From the first to the second quarter of 2025, the market increased 15.1%, and the 2Q25 annualized growth of 13.2% in 2Q25 follows growth of 10.6% YoY in the previous quarter (1Q25),” notes Brandon Butler, senior research manager, Enterprise Networks, IDC. “Investments by enterprises in WLAN are driven by new standards like Wi-Fi 7 and Wi-Fi 6E expanding the use cases for Wi-Fi, and AI-powered networking powering innovative new management capabilities.”

Among the vendor highlights, Cisco’s enterprise WLAN revenues rose 8.0% YoY in 2Q25 to reach $996.1 million, giving the company market share of 37.8% in the quarter. HPE Aruba Networking revenues grew 9.3% YoY in 2Q25 to reach $376.3 million, giving the company market share of 14.3%. Ubiquiti increased 66.8% YoY in 2Q25 to reach $312.4 million, giving the company market share of 11.9%. Huawei rose 5.4% YoY in 2Q25 to total $235.9 million, giving the company market share of 9.0%. Juniper increased 20.4% YoY in 2Q25 to total $141.9 million, giving the company market share of 5.4%. Note that in July 2025, HPE closed its acquisition of Juniper Networks.

The study was based on market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe.

Channel Impact^®
The data provide key trends and vendor performance levels that are useful to channel partners in the WLAN space.

Pax8 Releases New Playbook to Support MSPs in the Agentic Economy

Pax8 has expanded its technology marketplace offering with a new report designed to provide MSPs with the tools and frameworks necessary to bring Agentic AI to the SMB market space.

“This playbook isn’t just about deploying AI tools,” said Scott Chasin, Pax8’s Chief Executive Officer. “It’s about empowering partners to become leaders in managed intelligence by delivering massive improvements and measurable business outcomes, not just technology, to their SMB customers.”

The company’s “Managed Intelligence Provider Playbook” delineates five key plays that enable MSPs to monetize AI through outcome-driven services, vertical specialization and scalable agentic workflows. Those business functions are listed as Discover, Buy, Build, Sell and Manage. Taken in summary, these functions uncover inefficiencies, assess risk, curate and deploy services, develop proprietary agent stacks and differentiated workflow automation pipelines, shift from feature-based pricing to outcome-based pricing, and deliver ongoing optimization, compliance and lifecycle management.

The playbook is a roadmap and a companion guide to Pax8’s The Agentic Inflection Point research paper, released in June 2025. That study defined the future of SMB operations, transformed by agentic labor and the democratization of enterprise-level technology access. It also introduced Managed Intelligence, a new framework that enables all stakeholders in the technology ecosystem to thrive in the agentic era.

Channel Impact^®
As SMBs enter the agentic economy where autonomous AI agents augment human capabilities and drive operational efficiency, Pax8 is encouraging its partners with to lead this shift.

Blue Mantis Launches Portfolio for Mid-Market AI

Blue Mantis, a New Hampshire-based services provider, announced a new portfolio of offerings designed to help mid-market enterprises prepare for the next wave of artificial intelligence adoption.

The AI Readiness & Enablement portfolio runs the gamut from strategic advisory and use case development through data readiness, implementation, and continuous improvement.

“AI is no longer a future ambition. It is an urgent reality reshaping how businesses operate,” said Jeff Cratty, VP of Cloud and Innovation at Blue Mantis. “With this portfolio, Blue Mantis brings the strategy, security and execution customers require to move from uncertainty to transformation by meeting customers wherever they are and accelerating their path to AI readiness.”

Key components include AI Strategy & Vision Readiness which is about defining a clear direction, board-level strategy and organizational preparedness for AI adoption. AI Use Case Development identifies and prioritizes business-aligned use cases to maximize value. The AI Readiness & Data Foundation Assessment evaluates data infrastructure, governance, and quality to ensure a solid foundation for AI execution.

The portfolio builds on the company’s capabilities in cybersecurity, cloud and data services, providing an end-to-end approach for mid-market AI.

Channel Impact^®
The solution is viewed as a solid opportunity for partners pursuing AI readiness and enablement opportunities in the mid-market.

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