Siemplify, a New York-based provider of security orchestration, automation and response (SOAR) solutions, has unveiled its new 20/20 Partner Program designed to enable partners to be part of the sales cycle from the very start, ensuring they are able to define and develop their brand and communicate their value to customers. The program also includes margin assurance, which promises attractive margins under any discounting scenario.
“Overall, partners can expect to see high margins for our SOAR platform,” said Thomas Gillman, director of North American channels at Siemplify. “In addition, SOAR offers our partners lucrative professional services around implementation and playbook building. Finally, our partners can create attractive joint value propositions with each of the more than 200 security vendors whose products we automate and orchestrate.”
The program is based upon a sell-with strategy that leverages partners’ expertise and other resources.
Founded in 2015 by Israeli Intelligence experts, Siemplify has raised $58 million in funding to date and is headquartered in New York, with offices in Tel Aviv.
The program places increased focus on partner engagement as a means of delivering complete solutions and increased productivity.