Tuesday Morning Impact – January 2

Logicworks Launches Professional Services Portfolio For AWS

Logicworks, an NYC-based company, specializing in secure cloud solutions, has rolled out a portfolio of specialized professional services for Amazon Web Services (AWS). The program is custom-built to support customers who have made the strategic decision to use AWS as a key platform for their IT infrastructure and need highly specialized expertise, engineering, and consulting services.

The new offering is based on two tracks. The Migration track follows AWS Cloud Adoption Framework (CAF) and Migration Readiness and Planning (MRP) constructs, covering the full spectrum of requirements for new AWS projects including strategy, planning, technology readiness, architecture design, and managed migration. The Optimization track follows AWS Well-Architected Framework (WAFR); a guiding concept that covers a full suite of analysis and improvement products for current AWS customers. It includes architecture, cost optimization, security & compliance, and DevOps automation. Logicworks will offer end-to-end consulting and engineering services for both tracks.

The company has also recruited industry veteran and IT executive Chuck Price to run Global Professional Services. Chuck has been involved in technology and business leadership for over 25 years including Global CIO for the SANS Institute, CEO and founder of Ajubeo, SVP of Technology for Coresite, head of technology for TD Ameritrade Trust Company, and has held C-level positions at Fiserv Investment Support Services, Requisite Technology, Syngistix and Net Library.

“Logicworks is the industry leader in AWS infrastructure management and DevOps,” said Price. “Customers have told us that they need our guidance well before the Operate and Run phase of adoption. Our professional services practice will allow us to bring value to customers at any stage of the journey to the AWS cloud from strategy to design to complex application portfolio migrations.”

Channel Impact^®
While AWS and other large providers have acquired great market penetration, customers still need help in generating full value for what they have purchased. Initiatives like this one are designed to meet that need.

BluVector’s New OEM Partner Program Leverages Machine Learning

BluVector, an Arlington, Virginia-based network intrusion detection vendor, has launched its new OEM partner program, promising next-generation security analytics to help customers detect emerging file-based and fileless malware.

The program enables partners to embed the company’s patented machine learning and speculative code execution engines into their solutions. The vendor is additionally providing BluVector-as-a-Service (BVaaS) for MSSPs. This offering includes an advanced network threat monitoring, advanced malware analysis, and 24×7 priority event alert services.

“As a company that has been developing its machine learning analytics for more than eight years, BluVector is uniquely positioned to bring its core technologies to a broader set of partners,” said CEO Kris Lovejoy. “The more closely we can work with and support our partners, the more effectively we can deliver capabilities to the practitioner who needs it most.”

The company has developed two detection technologies, which are replacing signatures with self-evolving machine learning and speculative execution. These security analytics enable detection of file and fileless malware that routinely subverts legacy products like anti-virus, sandboxes and anomaly-based detection.

Channel Impact^®
Advanced security analytics and services can make it possible for security providers, hardware manufacturers and cloud providers to radically improve existing cyber threat detection capabilities. In this current world of hackers and malware, these are especially important skills for channel partners to bring to the table.

Kaseya Rolls Out MSP Insights Portal

Kaseya, a well-known provider of IT management solutions for MSPs and mid-market enterprises has launched “MSP Insights.” Built on proprietary technical and business data, the online portal allows MSPs to benchmark their business metrics against other MSPs in their region, analyze new and emerging MSP service offerings, evaluate bundling and pricing strategies, and review detailed technical trends.

“Competitive analysis, though extremely important, can be costly and time-intensive,” said Mike Puglia, chief product officer at Kaseya. “MSPs can now benchmark their business services and strategies against the wider MSP community. What’s more, Kaseya has done the analysis so our customers can easily access the critical information they need and focus on what is most important, running and expanding their own business.”

The US managed services market is estimated to grow to $242.45B by 2021, according to some estimates.

Channel Impact^®
Although cost-savings were once the primary driver for MSP services, the new world of managed services is far more focused on the deployment of new, previously unused technologies. Service providers who can deliver a wider portfolio clearly have the upper hand. In fact, the company points to its 2017 MSP Global Pricing Survey supporting this contention. Identified areas of differentiation include backup and recovery, security, and network and infrastructure monitoring services. Resources such as this one can be instrumental in helping MSPs to gain entry to new technology areas.